Vol 5, No 4 (2014)

Table of Contents

Articles

Letting Go of Your Losses: Experimental Evidence for Debiasing the Disposition Effect in Private Investment Decisions
Christoph Dobrich, Jutta Wollersheim, Matthias Sporrle, Isabell M. Welpe
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p1
Applying Fuzzy Multiple Criteria Decision-Making Method and Service Failure Index to Evaluate Restaurants’ Performance
Hsi-Tien Chen
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p14
Probability of Efficiency: Statistical Implications That Lead Firms to Achieve a Minimal and Sufficient “Return-On-Investment”
Marco Muscettola
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p26
Challenges Fostering Unwillingness to Form Strategic Alliances among Medium-Sized Manufacturing Firms in Tanzania
Kafigi Jeje
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p37
Assessing the Success of ICT’s from a User Perspective: Case Study of Coffee Research Foundation, Kenya
Michael W. Makokha, Daniel O. Ochieng
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p46
The Influence of Relational Bonds and Innovative Marketing on Consumer Perception – A Study of Theme Parks
Shwu-Ing Wu, Ting-Ru Lin
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p54
German and Austrian Foreign Direct Investment in Brazilian Regions: Which Are the Location Choice Factors?
Romana Korez-Vide, Patrick Voller, Vito Bobek
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p68
Comparative Analysis of IT Industry’s Competitiveness through Enterprise Innovation between Korea and China
Seong Ho Yi, Wan Seon Shin
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p82
Construction and Practice of the System for Teaching Information Staff in Undergraduate Colleges and Universities
Dongyun Sun
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p94
Roles of Board of Directors in Organizational Ambidexterity
Jaeyoung Kang
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p99
Interactive Games: Intrinsic and Extrinsic Motivation, Achievement, and Satisfaction
Bomi Kang, Sophia H. Tan
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p110
Analysis on Foreign Exchange Intervention in the International Financial Market
Wenyou Gao, Jie Zhao
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p117
The Influence of Tourism Image and Activities Appeal on Tourist Loyalty – A Study of Tainan City in Taiwan
Shwu-Ing Wu, Yu-Hua Zheng
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p121
A Cross Industry Comparison of Customer Satisfaction: Do More Alternatives Mean More Satisfaction?
Sulaiman Olanrewaju Adebayo, Tosin Tunrayo Olonisakin
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p136