The Promise of Corporate Entrepreneurship: A Review of Data Analytic Strategies

Abstract

A burgeoning literature on corporate entrepreneurship has emerged since the early 1990s drawing on theoretical and empirical streams in strategic management and attributes of entrepreneurship such as decision-making under Knightian uncertainty, individual level theories of creativity and exploration, and Schumpeterian notions of creative destruction. The field has enticed increasing numbers of researchers to examine promised notions of competitive advantage, wealth creation, growth, innovation, and firm performance. This paper reviews the statistical micro-foundations of the domain to ascertain whether or not the conceptual and empirical interest in corporate entrepreneurship is outpacing the quality of data analytic methodologies and statistical checks for robustness and validity. The review focuses on the era of blossoming in literature growth between 2000 and 2009 and concludes that while there is always room for improvement, that the statistical and analytical health of the research being performed is headed in a promising direction. This bodes well for the future of both inquiry and practice in this domain and the realization of its espoused benefits.